Why register your designs Why register your designs? Think about how we buy products these days. If you’re anything like me, your buying habits will have become increasingly ‘visual’. I will search online for something I want to buy, and the overwhelming choice...
Could your brand be globally-recognized for over a century? How could your brand be globally-recognized for over a century? Be like Coca Cola ® – Use a Multi-faceted IP Strategy Can you believe that Coca Cola was originally invented in 1886 – nearly 140 years...
An innovative new podcast series It’s only a prototype In recent months, we have sponsored some episodes of an amazing new podcast series: “It’s only a Prototype”, hosted by the brilliant @phil Staunton of @D2M Innovation. The series is a behind-the scenes...
In the competitive world of startups, intellectual property (IP) is often touted as a key differentiator—something that can elevate a fledgling company above its rivals. From patented biotechnology innovations to proprietary algorithms powering software platforms,...
A cautionary tale I have, this week (and by no means for the first time), had to explain to a client why their granted UK patent cannot be used against a competitor that has launched a very similar product to theirs, and put a nasty dent in their sales. Why? Because...