Insure your USPs with registered IP Registered IP rights are just like more traditional insurance products: you hope you are never in a situation whereby you need to use it. But if you do, financial (and other) recompense can be claimed. But, unlike traditional...
IP protection for your databases Have you invested a lot of time, effort and know-how into creating databases within your business? Among the most valuable assets within many businesses are the collections of data they have created in order to allow them to carry on...
Why register your design? I am often asked, if you have patent protection for your innovative product, why register your design as well? Registered designs protect the outward appearance of something, rather than its underlying technical concept. For that reason,...
IP Valuation I repeatedly wax lyrical about not underestimating the value of intellectual property to your business. IP protects your key differentiators, the elements of your business offerings that set them apart from your competitors. To you (and your business), IP...
Essential IP for app developers I hear, all too often, that ‘apps can’ be patented’, but this is not necessarily true. Even if your app is not patentable, that does not necessarily mean that we cant place at least some valuable intellectual property...
